It’s no surprise that when you make something completely free, people use it a lot more often than if you make them pay. Duh. And that’s why it’s not surprising to see airlines scrambling to find a way to offer wireless internet for free. Just in the last few days, we’ve seen three promotions that will let anyone log on from 30,000 feet without paying a dime.
First up was Virgin America. They teamed up with Google to offer the most robust opportunity so far. Wireless connectivity will be free for anyone traveling between November 10 and January 15. Just turn on your computer and follow the instructions.
Meanwhile, American has joined with Lexus to offer free wireless as well . . . but only for a week. Lexus is promoting a new line of cars with free wifi from now through November 7. Remember, American has wifi on a lot more aircraft than Virgin America, so this is still a sizable promotion. It’s just a lot shorter. And on this one, it’s not automatically free. You have to enter code 2010LEXUSLS.
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My name is Brett, and I’m an airline dork. I’ve had the bug since I was young. As a kid, I never missed a chance to go to LAX a…
Back in the early days, one flight number would usually have one airplane the whole way. Heck, it was more likely for the airplane to stay the same than the actual airline!
Don’t get too excited. I didn’t actually get to fly on one. But I did get invited to come take a tour of a 787 while it was on the ground here in Long Beach as part of a tour around North America. Of course, I was thrilled to do it.
As I mentioned yesterday, the big buzz at the APEX expo last week was around wireless entertainment.
It’s a busy week here at the Airline Passenger Experience Association (APEX) 2011 Expo
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