Life's too short to eat Supermarket tomatoes
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I hate supermarkets. It’s partly the unflattering lighting, partly the chill, but mostly because supermarkets reduce the experience of food into plain old eating, when I like to think of myself as imbibing. You can’t smell a box or a vacuum sealed packet and even the things that you can touch and smell, like the fruit and veg. are scented with eau de disinfectant, and wearing what I think of as fruit Max Factor. So the resurgence in popularity of Grandmother-markets and slow food makes my mouth water. There’s nothing nicer than buying something from the person who grew or reared it, possibly with the one exception of growing it yourself, but that’s one element of slow food I can’t make time for. Everyone acted surprised when the food they brought from Borough Market under the tutelage of Jamie Oliver actually tasted better than what you get from the supermarket – surely a tomato is just a tomato, naysayers proclaimed, this is just a way to get us to pay more for the same thing – and there’s dirt on it!, but once I shoved the offending plum tomato into gaping mouths and the juice trickled down their chin they were silent and happy to help carry the bags. Some countries have been spared the terrible supermarket infliction which has been borne hardest by the post war generation, for whom it was the fashion for the modern and speedy that sent them scurrying into the malls. In these countries the markets are much more than the stomping ground of the all organic pioneers developing a taste for flavour like they did for wine. These whirling arenas of colour, smell and sound are like the nervous centre of a place, where tastes are discovered and connections are made. At the floating market in Thailand I was jostled around in my skinny boat in the same way competitors have been jostling for the best produce for the best price since these canals were built, and in Cairo I was almost sick on spices just from being encouraged to try a selection, and having the finer nuances of spice flavour explained to my poor foolish, drooling ears. Morocco and India are both famous for their market cultures of bartering and battering and so much extra colour is breathed into a place when you’ve been in a haggling matching with one of the locals. When it comes to bartering it goes further than flavour and into being a proper full blown experience of a different culture. If the idea of the historic experience doesn’t inspire then the promise of the flavours will. The tuna that I tasted at Tokyo’s Tsukiji Fish Markets has almost spoiled me for life, it melted in my mouth in two easy bites, and I could taste it as high in my throat as the back of my nose. While the barbequed baby octopus and platter of oysters I had at the Sydney Fish Market were dressed with nothing more than a bit of lemon but were far more delicious than what you could expect from the most Michelin starred restaurants when consumed in the harbourside sun. All because it’s a fresh as you can get it without going diving with your mouth open. La Boqueria and the Marche Provencal have co-existed with the supermarkets, Spanish, Italians and French have a different relationship to food than the British, and there you can experience the difference hundreds of years of super specialised food knowledge can have on the flavour of something. Everything we grow has been genetically modified for taste over hundreds of years as producers have poured their passion into creating the most delicious, coveted edition, which will be irresistible in the market, so why not accept it and dig in! The argument is always cost over flavour, but you literally only live once and I for one am too old already to eat supermarket tomatoes. |
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More Flavourful Markets » Shopping tips:
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Marché ProvençalMarkets in Nice, France The market in the old town of Antibes is a provencial delight (excuse the pun). The stalls are stacked with goodies from the south of France; honey, olives, lavender, wine, preserves, mustard and brightly coloured spices. The proximity of the location to the Italian border also means there are a wide range of Italian cheeses alongside the seafood straight from the Mediterranean and meat from local farms. But above all else it is olive oil (and all the products that go with it) that pumps through the veins of this centuries-old market. The inside of the building is lined with bars and cafés where regulars ceremoniously sip the speciality aperitifs of the south such as Pastis and Anis. For the more daring, there is an absinthe bar in the basement of one of the olive oil shops, where the owners would be happy to let you try their assortments of the alcohol which has only recently been re-legalised in France. For a less recreational and more educational visit seek out the roman well in the basement of one of the honey shops, which would of course be a greater challenge if you decided to sample the absinthe first.
Review by Photo by flickr user shimown |
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Borough MarketMarkets in London, United Kingdom In existence since Roman times, Borough Market is London’s oldest food market and has occupied its present site for 250 years. Whilst wholesale business is conducted between 2am-8am during the week, the market is only open to the public on Friday afternoons and Saturdays. The market sells fresh organic vegetables and fruits, meats and fresh fish for cooking at home, but you can also buy a huge range of prepared meats in the form of pies and pâtés as well as cheeses, anti-pasti, cakes, chocolates and much more. To try the fish from the market freshly prepared whilst vendors and buyers bustle around you, you can eat lunch at Fish! a seafood restaurant housed in a greenhouse like building right in the centre of the market. However, the best way to experience the food of the market is to join the hoards of city workers who flee the cardboard sandwiches of Prêt à Manger on friday lunchtimes, and cross London Bridge to feast on the freshly barbequed wild boar and rocket sandwiches, the humungous salt beef rolls or even the spicy tacos and fajitas brimming with fresh juicy salsa, that the market has to offer.
Review by Photo by flickr user fabbio |
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Tsukiji Fish MarketsMarkets in Nagoya, Japan For an island nation where fish is one of the main sources of protein you would expect the wholesale seafood market to be a major affair, and the Tokyo Metropolitan Central Wholesale Fish Market, or Tsukiji Fish Market doesn't disappoint as the worlds biggest. Tsukiji is obviously primarily a place of business, forklifts, scooters and trolleys vie for space in the narrow lanes between the stands and there is constant shouting and movement. The inner market is where all the auctions take place, it’s here you can see giant tuna fish in various sized pieces laid out on low benches and marine life piled into crates and boxes; the outer has wholesale seafood stalls, by this time the fish is partly cut and presented on ice, as well as retail and other food stores and restaurants (no prizes for guessing what kind of restaurants flourish here.). You can get pretty much any seafood you fancy here and the seaweed you need to wrap it in if you’re planning to make sushi. Locals don’t tend to visit the market for fun, but tourists love it, the best time to shop is between 5am and 9am - it’s closed Sundays. The fish starts to pour in at around 3am and the auctions kick off around 5:30 after the licensed wholesalers have had a chance to appraise the catch (despite my fisherman speak some of it is flown in frozen.).
Review by Photo by Kat Mackintosh |
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Medina of MarrakeshMarkets in Marrakech, Morocco Founded in 1070–72 by the Almoravids, Marrakesh remained a political, economic and cultural centre for a long period. Its influence was felt throughout the western Muslim world, from North Africa to Andalusia. It has several impressive monuments dating from that period: the Koutoubiya Mosque, the Kasbah, the battlements, monumental doors, gardens, etc. Later architectural jewels include the Bandiâ Palace, the Ben Youssef Madrasa, the Saadian Tombs, several great residences and Place Jamaâ El Fna, a veritable open-air theatre. Copyright © UNESCO/World Heritage Centre. All rights reserved.
Review by Photo by flickr user *hoodrat* |
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La BoqueriaMarkets in Barcelona, Spain La Boqueria on Barcelona’s ‘La Rambla’ claims to be the largest market of its kind in Europe. Whether this is true or not, the market is definitely worth visiting, not only to see some of the local produce that is available for restaurateurs but to see a slice of everyday life for Barcelona’s locals. The market has a huge seafood selection from Tuesday to Saturday (the fishermen do not fish on Sundays so Mondays are always sparse on the fish front), offering tuna, baby cuttlefish and even more exotic varieties alongside everything you would traditionally expect to see. The fruit stalls are piled high with bright coloured and often oddly shaped vegetables and fruits which although failing to conform to British supermarket standard categories, taste amazing and their fresh smell spreads through the whole building. The vendors are friendly and although prefer to serve you themselves, will allow you to point out what specific produce you would like; be ready to bargain with them to get the best prices. More exotic produce such as snails, dried insects and all varieties of dried mushrooms can also be bought in the market alongside basic picnic ingredients that you can pick up on the way to the beach. To stay and soak up the atmosphere, you can get lunch at one of the little tapas restaurants around to try catalan dishes cooked with produce directly from the market itself.
Review by Photo by flickr user jeroen_bennink |
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Khan-el-Khalili MarketMarkets in Cairo, Egypt Khan el-Khalli is a fourteenth century Souq made up of 900 stalls connected by tight alleyways where it is easy to get lost. The bazaar sells perfumes, jewellery, clothes, souvenirs and antiques and also has an entire section devoted to spices which perfume the air throughout the whole structure. Since tourism in Egypt has become less popular in recent years prices have gone down, and so you can find some great bargains. Learning how to count in Arabic will help you procure what you want for the price you are willing to pay and to exude a level of extreme savvy and cool compared to your fellow tourists remember to refer to the market as simply ‘the Kahn’ as the locals do. To escape crazed bargain hunters and really taste market life settle down to watch the market go by in one of the many restaurants where you can try babbaganoush with baladi bread, beef shwarma, falafel and many more local dishes with a nice cup of star anis tea. Food on the run can be grabbed mid-shop from the many small cooked meat vendors or fruit stalls.
Review by Photo by flickr user Kris*M |
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Damnoensaduak Floating MarketMarkets in Ratchaburi, Thailand Local markets are usually busy, bustling places of unfamiliar noises and smells, but this market is even more challenging being conducted on boats laden with produce instead of stalls and frequented by people in boats. To make things even more difficult the edges of the canal are crowded with houses from one end to another. Every morning hundreds of people take to their motley assortment of river crafts and buy, sell or exchange their goods, mostly fruit and vegetables. The market starts early and gets crowded by tourist groups after 9 o’clock so it’s best to visit before 8 if you need to hire a boat, which is really the only way to experience the market properly - if you’re looking for the traditional Vietnam of pointed hated farmers this is a good place to find it. The region is known for it’s malacca grapes, mangoes, bananas, coconuts and Chinese grapefruits. The Damnoen Saduak canal was actually man made, built as a transport route in around 1866. Most people here are farmers making use of the canal for irrigation as well as commerce and transport. Some farmers have dug smaller channels off the main canal for easy access, there are more than 200 canals of all sizes now running off like blood vessels and veins.
Review by Photo by flickr user Carrie_Brown |
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Chandni ChowkMarkets in Delhi, India This noisy, crowded street market is identified as being quite traditional, with saris, jewellery, Indian food (especially sweets, treats and delicacies) and spices the main attractions. It also has the books, clothes, shoes and electrical goods that come with the territory of major city markets. The cacophony of music and shouting coupled with all the action and the people means this can be an overwhelming experience, but this has been a centre of trade since around 1650AD so its worth venturing into for the history as well as the shopping. Chandi Chowk sits between Delhi’s Red Fort, the Jama Masjid Grand Mosque and rows of smaller temples.
Review by Photo by flickr user [Satbir] |
