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Rustic chic cabanas and great food on an unspoilt beach by the Caribbean sea, near Tulum's Mayan ruins

Zamas - meaning 'new beginnings' - is the creation of two escapees from San Francisco and the product of years of beach-time dreaming. Like hundreds of other people who come to Mexico on holiday every year and fall in love with it, the owners discovered Tulum on their honeymoon and decided to make it their paradise home.

Nestled in a cove on the recently christened "Mayan Riviera", where sardines are pursued by pelicans and fishermen drop by to sell their daily catch, are the 15 rustic cabanas of Zamas. Each has immediate access to the spotless, aeriated white sand beach and the peaceful, bath-tub warm water of the Caribbean sea that makes Tulum so enchanting. The fact that it's cheap, off the beaten track, unpretentious and miles away from the package tourists of Cancun and the property giants of Playa del Carmen, explains why so many people come here to get away from it all.

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Zamas
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